Tips for Online Marketing
Marketing today vs 20 years ago are more challenging. Since the advent of online store or large corporation investing heavily in their online sales funnel. Here are a few tips, that can be taken into consideration that will improve visibility online and converting traffic into sales.
- 1. Google Analytics & Search Console
Using google analytics & search console can be a good source of information in which you are able to produce reports about visitors that visited your website. This report can show you where visitors go on your website and why they didn’t follow through with any purchases. Use this information to make improvement to your website and convert those visitors into buyers.
- 2. Digital Ads & Print Media
Printed media as an advertising method has been around from ancient times and continue to use today in companies targeted marketing strategies. It is a proven fact that before a customer make a purchase they would have seen an ad for that product 8-20 times before. A combination of targeting digital and printed media advertising can be very useful to bring your product or website awareness to potential client or customers that will increase conversion rate.
- 3. Social Media & Influencers
Influencers have a large following on there social media platform that they are able to showcase your product to these followers converting them into potential customers. Have your business profile setup on all social media platform, the more people see your business the better the conversion, where you will be able to interact , showcase and getting organic traffic that will continue support your business.